Email Marketing
Newsletter and email automation platforms, priced by list size.
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5 products
Email marketing and marketing automation platform with segmentation, CRM integrations and conditional content.
Who it fits: A marketing-automation platform with CRM features, priced by contacts rather than seats; fits a team whose main job is behaviour-based email follow-up to a list.
$15/mo, billed yearly
- term commitment
Verified — An editor checked this value against the official source on the date shown.
Multichannel marketing platform for email, SMS and WhatsApp campaigns, automation and transactional messaging.
Who it fits: A multichannel marketing platform that prices by monthly email sends rather than contacts, for small shops that send moderate volumes to a larger stored list.
Free plan
Verified — An editor checked this value against the official source on the date shown.
Email and SMS marketing platform for e-commerce with flows, segmentation and store integrations.
Who it fits: An email and SMS platform built around online-store data, for small shops that want store events to trigger flows and accept pricing that follows the number of active profiles.
Source changed — The official page changed after the last check. The value stays visible while it is checked again.Free plan
Source changed · re-check pending · verified — The official page changed after the last check. The value stays visible while it is checked again.
Email marketing and automation platform with audience management, templates and e-commerce integrations.
Who it fits: A general-purpose email platform with e-commerce integrations, for small shops that want a familiar tool and can plan for pricing that follows contacts, including unsubscribed ones.
Source changed — The official page changed after the last check. The value stays visible while it is checked again.Free plan
Source changed · re-check pending · verified — The official page changed after the last check. The value stays visible while it is checked again.
Email and SMS marketing automation built for e-commerce stores.
Who it fits: An email and SMS platform for online stores that prices by contacts and ties its lower plan to a send allowance, for small shops comparing monthly cost as the list grows.
Free plan
Verified — An editor checked this value against the official source on the date shown.
Guides and comparisons: Email Marketing
Ecommerce email automations on Shopify and WooCommerce: what to set up first
The first automations a store needs, what Klaviyo and Omnisend state they need from Shopify and WooCommerce, and how to budget sends and test before going live.
Email sender domain setup: SPF, DKIM and DMARC explained
What each record does, what Gmail requires of bulk senders, the order to set them up in, and the mistakes that break delivery.
Moving between email marketing platforms: export, consent and checks
What a Mailchimp export carries and leaves behind, how consent has to travel, what to rebuild and what to check before your first send from the new platform.
Mailchimp pricing by contact volume: 500 to 50,000 contacts
Every Mailchimp contact tier for Essentials, Standard and Premium, with the 50% first-year offer against list price and what each plan caps.
Klaviyo pricing for a growing online store: 500 to 150,000 profiles
What Klaviyo's email plan costs as the list grows, the odd steps between 10,000 and 20,000 profiles, and a year of cost at each size.
Brevo vs Mailchimp: paying per email sent or per contact
Brevo prices by the emails you send, Mailchimp by the contacts you store. What each costs for five real list-and-frequency scenarios.
Klaviyo vs Omnisend for Shopify and WooCommerce stores
Two store-focused email and SMS platforms read from their own pages: what each costs as the list grows, what it counts and which store events it documents.
Klaviyo alternatives for a small online store
Four platforms read from their own pricing, plan and help pages: how each counts contacts, limits sends and handles Shopify and WooCommerce events.
Email marketing pricing for online stores: units and limits
Five platforms price the same list in different units. How each counts, limits sends, handles growth and ends its promotions, read from official pages.