E-commerce platforms
Shopify, WooCommerce, BigCommerce, Ecwid and Square Online compared on plans, payment fees and the full cost of a store.
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5 products
Hosted ecommerce platform with plan tiers set by trailing 12-month sales
Who it fits: A growing small store that wants a hosted platform whose plans follow sales volume and move up automatically as sales grow.
Source changed — The official page changed after the last check. The value stays visible while it is checked again.$39/mo
- term commitment
Source changed · re-check pending · verified — The official page changed after the last check. The value stays visible while it is checked again.
Add-on ecommerce store for existing websites or a standalone Instant Site, with plans priced by product count.
Who it fits: A seller who already has a website, or wants a very simple store, and needs to add a store with a small catalogue at a low monthly price.
$5/mo
Verified — An editor checked this value against the official source on the date shown.
Hosted commerce platform for online, in-person and social selling with tiered monthly plans.
Who it fits: A small store that wants hosting, checkout and a built-in payment option in one subscription and would rather not manage servers or software updates.
Source changed — The official page changed after the last check. The value stays visible while it is checked again.$39/mo
- term commitment
Source changed · re-check pending · verified — The official page changed after the last check. The value stays visible while it is checked again.
Online store on a Square account, priced per location with processing rates by plan
Who it fits: A US seller who already takes in-person card payments with Square and wants an online store on the same account.
Free plan
- varies by region
Verified — An editor checked this value against the official source on the date shown.
Free WordPress ecommerce software; hosting, extensions and payment fees are extra
Who it fits: A store owner comfortable with WordPress who wants to choose their own hosting, theme and extensions and accepts responsibility for keeping the site running.
$25/mo
Verified — An editor checked this value against the official source on the date shown.
Guides and comparisons: E-commerce platforms
Ecwid plans by catalogue size: what each tier unlocks and when to move up
Ecwid separates its plans by product count and by features. This guide shows what each tier unlocks, what the page leaves open and what a growing catalogue costs.
BigCommerce plan caps: what a growing store pays as sales rise
BigCommerce moves a store to a higher plan as trailing sales cross a cap. This guide sets out the caps, what counts toward them and what each step costs.
Shopify vs WooCommerce: what a small store really pays
A hosted platform against free software on your own hosting: subscription, hosting, payment fees, extensions and who does the upkeep.
Moving a store between Shopify and WooCommerce: what a CSV moves and what you rebuild
What Shopify's and WooCommerce's own pages say a CSV moves in a store migration, which parts need apps or APIs, and what you rebuild by hand.
Shopify alternatives for a small online store
Four real alternatives, who each suits, and the costs and limits that decide it. Moving platforms comes last.
Full cost of running an online store: fees and extras
Required costs, scenario costs and costs the platforms do not state, read from official pages on 29 October 2026.