Side-by-side data

ActiveCampaign vs Mailchimp

ActiveCampaign
ActiveCampaign
from $15/mo, billed yearly
- term commitment
Verified 2 Nov 2026 — An editor checked this value against the official source on the date shown.
Where this comes from
Official source: activecampaign.com(official source, opens in a new tab)
Last checked on 2 Nov 2026.
How we verify
Fits: A marketing-automation platform with CRM features, priced by contacts rather than seats; fits a team whose main job is behaviour-based email follow-up to a list.
Visit site of ActiveCampaign(official site, opens in a new tab)
Mailchimp
Intuit Mailchimp
Free plan
Source changed · re-check pending · verified 2 Nov 2026 — The official page changed after the last check. The value stays visible while it is checked again.
Where this comes from
Official source: mailchimp.com(official source, opens in a new tab)
Last checked on 2 Nov 2026. The source has changed since — a re-check is pending.
How we verify
Fits: A general-purpose email platform with e-commerce integrations, for small shops that want a familiar tool and can plan for pricing that follows contacts, including unsubscribed ones.
Visit site of Mailchimp(official site, opens in a new tab)

Key differences

Where the data differs. Facts only — this page does not pick a winner.

Mailchimp has the lower verified entry price: $0/mo against $15/mo (plans differ — see conditions below).

Contacts at the priced tier
ActiveCampaign
1,000
Mailchimp
500
Free plan
ActiveCampaign
No
Mailchimp
Yes

Full comparison

Characteristic	ActiveCampaign	Mailchimp
Where they differ (2)
Contacts at the priced tier (Differs)	1,0002 Nov 2026— verified; opens the source in a new tab	500Source changed · 2 Nov 2026(past the re-check window) — verified; opens the source in a new tab
Free plan (Differs)	No26 Oct 2026— verified; opens the source in a new tab	YesSource changed · 2 Nov 2026(past the re-check window) — verified; opens the source in a new tab
The same on each (0)
Counted in different units — not directly comparable (0)
Pending verification (0)
Not enough verified data (5)
Monthly sends (Incomplete)	No data — not verified for this product	5,000Source changed · 29 Oct 2026(past the re-check window) — verified; opens the source in a new tab
Contacts on the free plan (Incomplete)	No data — not verified for this product	250Source changed · 2 Nov 2026(past the re-check window) — verified; opens the source in a new tab
Automation workflows (No data)	No data — not verified for this product	No data — not verified for this product
Segmentation (No data)	No data — not verified for this product	No data — not verified for this product
Native integrations (No data)	No data — not verified for this product	No data — not verified for this product
Official site	Visit site of ActiveCampaign(official site, opens in a new tab)	Visit site of Mailchimp(official site, opens in a new tab)

Where they differ

Contacts at the priced tier
ActiveCampaign
1,0002 Nov 2026— verified; opens the source in a new tab
Mailchimp
500Source changed · 2 Nov 2026(past the re-check window) — verified; opens the source in a new tab
Free plan
ActiveCampaign
No26 Oct 2026— verified; opens the source in a new tab
Mailchimp
YesSource changed · 2 Nov 2026(past the re-check window) — verified; opens the source in a new tab

The same on each

Counted in different units — not directly comparable

Pending verification

Not enough verified data

Monthly sends
ActiveCampaign
No data — not verified for this product
Mailchimp
5,000Source changed · 29 Oct 2026(past the re-check window) — verified; opens the source in a new tab
Contacts on the free plan
ActiveCampaign
No data — not verified for this product
Mailchimp
250Source changed · 2 Nov 2026(past the re-check window) — verified; opens the source in a new tab
Automation workflows
ActiveCampaign
No data — not verified for this product
Mailchimp
No data — not verified for this product
Segmentation
ActiveCampaign
No data — not verified for this product
Mailchimp
No data — not verified for this product
Native integrations
ActiveCampaign
No data — not verified for this product
Mailchimp
No data — not verified for this product

Plans and prices

ActiveCampaign

Starter$15 /mo, billed annually (12-month commitment)
Verified 2 Nov 2026 — An editor checked this value against the official source on the date shown.
Where this comes from
Official source: activecampaign.com(official source, opens in a new tab)
Last checked on 2 Nov 2026.
How we verify
Plus$49 /mo, billed annually (12-month commitment)
Verified 2 Nov 2026 — An editor checked this value against the official source on the date shown.
Where this comes from
Official source: activecampaign.com(official source, opens in a new tab)
Last checked on 2 Nov 2026.
How we verify
Pro$79 /mo, billed annually (12-month commitment)
Verified 2 Nov 2026 — An editor checked this value against the official source on the date shown.
Where this comes from
Official source: activecampaign.com(official source, opens in a new tab)
Last checked on 2 Nov 2026.
How we verify
Enterprise$145 /mo, billed annually (12-month commitment)
Verified 2 Nov 2026 — An editor checked this value against the official source on the date shown.
Where this comes from
Official source: activecampaign.com(official source, opens in a new tab)
Last checked on 2 Nov 2026.
How we verify

Mailchimp

FreeFree
Source changed · re-check pending · verified 2 Nov 2026 — The official page changed after the last check. The value stays visible while it is checked again.
Where this comes from
Official source: mailchimp.com(official source, opens in a new tab)
Last checked on 2 Nov 2026. The source has changed since — a re-check is pending.
How we verify
Standard, up to 1,500 contacts$45 /mo, billed monthly
Source changed · re-check pending · verified 2 Nov 2026 — The official page changed after the last check. The value stays visible while it is checked again.
Where this comes from
Official source: mailchimp.com(official source, opens in a new tab)
Last checked on 2 Nov 2026. The source has changed since — a re-check is pending.
How we verify
Standard, up to 2,500 contacts$60 /mo, billed monthly
Source changed · re-check pending · verified 2 Nov 2026 — The official page changed after the last check. The value stays visible while it is checked again.
Where this comes from
Official source: mailchimp.com(official source, opens in a new tab)
Last checked on 2 Nov 2026. The source has changed since — a re-check is pending.
How we verify
Standard, up to 5,000 contacts$100 /mo, billed monthly
Source changed · re-check pending · verified 2 Nov 2026 — The official page changed after the last check. The value stays visible while it is checked again.
Where this comes from
Official source: mailchimp.com(official source, opens in a new tab)
Last checked on 2 Nov 2026. The source has changed since — a re-check is pending.
How we verify
Standard, up to 5,000 contacts (intro offer)$50 /mo, billed monthly
Source changed · re-check pending · verified 2 Nov 2026 — The official page changed after the last check. The value stays visible while it is checked again.
Where this comes from
Official source: mailchimp.com(official source, opens in a new tab)
Last checked on 2 Nov 2026. The source has changed since — a re-check is pending.
How we verify
Standard, up to 10,000 contacts$135 /mo, billed monthly
Source changed · re-check pending · verified 2 Nov 2026 — The official page changed after the last check. The value stays visible while it is checked again.
Where this comes from
Official source: mailchimp.com(official source, opens in a new tab)
Last checked on 2 Nov 2026. The source has changed since — a re-check is pending.
How we verify